In Digital Arts‘ earnings conference call, an analyst asked EA CEO Andrew Wilson what he thought about the opportunity for building a metaverse from EA’s numerous sports activities silos.
Wilson stated it was an “incredible” query and likewise “very insightful. He famous that EA has greater than 700 million gamers, with greater than half of them interacting with EA Sports activities video games. He stated EA is likely one of the world’s most recognizable sports activities manufacturers.
He famous that rising shoppers from GenZ and Gen Alpha relate to sports activities typically via their interplay with EA Sports activities merchandise and the participant base spends 90 minutes a session in considered one of EA’s sports activities video games.
“They speak about that have on one other platform they usually go and create content material on that have on one other platform and watch that content material on one other platform, Wilson stated.
Wilson stated EA has a “meaningful opportunity” within the years forward about methods to harness that enthusiasm for EA Sports activities video games each contained in the video games and outdoors the video games given the breadth and depth of the sports activities sport portfolio and neighborhood.
“We see the very same thing,” he stated.
They’re making reference to their buddies within the sport and there’s a significant alternative to increase that relationship inside the sport and outdoors the video games. He stated he had nothing to announce, however he stated a place to begin is a number of the partnerships EA has struck with its large companions.
Wilson concluded, “Watch this space.”
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